Fragrance is comprised of 3 main components; the aroma oil (which is the scent), water and alcohol. Perfumes
come in a few different concentrations which each serve a unique purpose, with specific, carefully planned
ratios to ensure maximum productivity. Eau de Toilette, Eau de Parfum, Eau de Cologne, Eau Fraiche,
Extrait, Extrait de Parfum, or Parfum are the various concentrations to choose from.
Concentration refers to the perfume’s strength in terms of projection & longevity- perfume
concentration will influence how long the scent lasts on skin or in the air.
Parfum, Extrait, or Extrait de Parfum all have the highest fragrance concentrations.
These formulas will contain anywhere from 20 to 30 perfect perfume (or more) oil causing
the concentration levels to be much greater. Parfums and extraits can last up to eight
hours. Due to the high concentration, these potent variations are more expensive and
usually come in smaller bottles however the fragrance lasts longer; therefore, requires
less application.
Eau de parfum (aka EDP) has high concentration levels as well. The fragrance oil
concentration is between 15 and 20 percent. Eau de parfum will last four to six hours
without needing to reapply the scent. They are less expensive than the parfum because of
the difference in oil to alcohol ratio. These scents are great options for everyday,
long-lasting wear!
Eau de toilette (aka EDT) has a fragrance oil concentration between 5 and 15 percent.
Compared to the pricier and more intense options, eau de toilette is a popular choice
with good quality projection. Ideal for most skin types and will last approximately
three to five hours.
Eau de cologne (aka EDC) has a low concentration of aroma oil- only 2 to 4 percent. Like
an after-shave or a body spray, eau de cologne will last about 2 hours on the skin and
won’t project very far. It's less expensive than other formats because of the added
water and alcohol content. This type of scent requires more applications; thus, the
bottles are often larger. These are well suited for those with sensitive skin or
delicate smell.
Eau fraiche has the lowest fragrance concentration. Not unlike an eau de cologne, this
adaptation will only last a couple of hours. Eau fraiche means “fresh water”,
so naturally these formulas are made up of mostly water. About 1 to 3 percent is perfume
oil with a small amount of alcohol. These are ideal for warm weather and lighter days!
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